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AEDGenesee Beer 1950s Neon Sign
Live Auction in Progress ... Currently on Lot Two ways to bid:
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| $500 | $50 |
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| $5,000 | $500 |
About Auction
LiveDec 6, 2026
Morean Auctions’ December 6 auction features 594 lots of vintage beer cans, brewery advertising and saloon collectibles—from major rarities to distinctive display pieces. Beer cans anchor the auction with 450 lots. Leading the selection is an ultra-rare, all-enamel Krueger’s Bock long-opener flat top (lot 383), cataloged in excellent, all-original condition. Other highlights include the Ortlieb’s Ale Crowntainer (460), Cremo Ale quart cone top (239), Stock Ale by Croft quart cone top (552), Eastside Bock (265) and Tahoe cone top (557). An early metallic-copper Ballantine’s Ale instructional c Morean Auctions dan@moreanauctions.com
View Full Catalog (591)
- Lot Description
Brewer/Business Name: Genesee Brewing Co., Rochester, New York
Manufacturer/Plant: Unknown
Date of manufacture: circa 1950s
Contents/Type: n/a
Dimensions:
Comments/description: Open-frame neon sign with Genesee lettering above script Beer. Genesee launched its Miss Jenny advertising campaign in 1952, with Daphne Dore as the first Jenny girl.
NOTE: Metal items such as cans, TOC and stamped signs, tip and serving trays, etc., are likely to have denting and/or creasing that is not fully evident or may not show at all in the photos. Examine all photos very closely and ask any questions prior to bidding. Only those with negligible or no dents and creases garner our highest assessments of Minty and Exceptional.
Our items are all-original, authentic vintage pieces unless stated otherwise. For questions, feedback, or to sell a similar item contact Dan via email. - Shipping Info
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Winning bidders will receive an invoice within 3 days of auction close detailing shipping costs and insurance. Bidders may opt to accept the risk of loss or damage in transit and forego insurance by contacting auctioneer.
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